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Article Sites: Why Should Writers Use Them?
I expect you have heard about several of the benefits you get from submitting articles to directories. However you probably don't realize quite how many powerful reasons there actually are:
Increases Both Your Personal and Business Credibility.
Firstly for the simple reason that you're the author of an article, and on top of that because when you submit frequently to several directories, articles of yours start to keep showing up in searches on your topic.
Leads To Better Alexa Rankings For Your Site.
The more people who click on the Author Bio links, the more visitors your site receives. This increases your Alexa rankings since Alexa ranks sites according to how much traffic they receive.
Increases BackLinks And PageRank.
Search engines rate web pages by the number and quality of incoming links, together with the relevance of the anchor (link) text. Having your articles on lots of sites obviously means you will have a greater number of inbound links. As mentioned previously is not only from the directories, but also from other sites that came across your article there and used it.
Offers Effective Advertising That Costs Nothing.
Your article makes you an expert. This endears potential customers to you before they even visit your website. There's no better way to pre-sell your potential customers than article marketing.
Targeted Ezine Ads For Free.
Your Author Bio at the foot of your articles is an ad for your website or business. When newsletter publishers reprint your articles, you essentially get free ads in their newsletter.
Builds Recognition Of Your Brand.
It makes a connection between the topic of the article and you in the reader's mind.
Drives Targeted Prospects to Your Website.
People who read your article and click on the link in the Author Bio at the foot are highly-qualified prospects by the way they discovered your website. You get visitors both from the article directory itself, and also from the readers of newsletters and visitors to sites that republish your article
Generates More Sales.
Naturally, the targeted visitors and leads brought by the links in your Author Bio creates more sales. Visitors from articles frequently turn into purchasers. And they'll more than likely click on your Adsense ads if they don't find what they are looking for.
Attracts Prospects That Wouldn't Have Found You Otherwise.
With every article you submit, you cast your net wider, reaching new prospects that would never have found your business before.
Begins To Build Trust In You And Your Business.
Your articles show you as an expert to your potential customers and pre-sells them. They are then more likely to check out your products when they go to your website.
Website Traffic At No Cost For Years.
You get this both through your article being listed in the directory itself and also from the sites of webmasters who republish it.
Enables You To Get More Out Of Content You Already Have.
It's easy to reformat your website content numerous times to submit to article directories.
Internet old-timer, Azam Corry knows a thing or two about internet marketing and was doing article marketing before directories of articles existed. Read valuable free article marketing advice or visit his Internet marketing update blog.
© 2007 Azam Corry. Download a non-duplicate copy of this article for your website FREE.
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